Why are some people not socially distancing during COVID-19? A segmentation study

Social Sciences

• Health Campaign 100%
• COVID-19 100%
• USA 66%
• Diseases 66%
• Public Health 66%
• Minority Groups 33%
• Design Methodology 33%
• Social Marketing 33%
• COVID 19 Epidemic 33%
• Infectious Disease 33%
• Social Distance 33%
• Democratic Party 33%
• Political Party 33%
• Marketing Effort 33%

Keyphrases

• COVID-19 100%
• Social Distancing 100%
• Segmentation Study 100%
• Health Campaigns 18%
• Individual Beliefs 18%
• Rebels 18%
• Politicians 9%
• Population-based 9%
• Coronavirus 9%
• Adverse Effects 9%
• Health Messages 9%
• Disease Impact 9%
• Demographic Profile 9%
• Medical Practitioners 9%
• Social Distance 9%
• Individual-based 9%
• Design Methodology 9%
• Specific Group 9%
• Individual Perception 9%
• Political Parties 9%
• Marketing Effort 9%
• Coronavirus Infections 9%
• Symptom Impact 9%
• Social Marketing 9%
• Health Belief Model 9%
• Democratic Party 9%
• Amazon MTurk 9%
• Social Marketer 9%
• Social Distancing Measures 9%
• Attitude Profile 9%
• Marketing Practitioner 9%
• Health Content 9%
• Partisan 9%
• Public Health Researcher 9%
• Public Health Campaigns 9%
• Online Samples 9%
• Segment number 9%