Webpage saliency

Chengyao Shen, Qi Zhao

Research output: Chapter in Book/Report/Conference proceedingConference contribution

69 Scopus citations


Webpage is becoming a more and more important visual input to us. While there are few studies on saliency in webpage, we in this work make a focused study on how humans deploy their attention when viewing webpages and for the first time propose a computational model that is designed to predict webpage saliency. A dataset is built with 149 webpages and eye tracking data from 11 subjects who free-view the webpages. Inspired by the viewing patterns on webpages, multi-scale feature maps that contain object blob representation and text representation are integrated with explicit face maps and positional bias. We propose to use multiple kernel learning (MKL) to achieve a robust integration of various feature maps. Experimental results show that the proposed model outperforms its counterparts in predicting webpage saliency.

Original languageEnglish (US)
Title of host publicationComputer Vision, ECCV 2014 - 13th European Conference, Proceedings
PublisherSpringer Verlag
Number of pages14
EditionPART 7
ISBN (Print)9783319105833
StatePublished - 2014
Event13th European Conference on Computer Vision, ECCV 2014 - Zurich, Switzerland
Duration: Sep 6 2014Sep 12 2014

Publication series

NameLecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)
NumberPART 7
Volume8695 LNCS
ISSN (Print)0302-9743
ISSN (Electronic)1611-3349


Other13th European Conference on Computer Vision, ECCV 2014


  • Multiple Kernel Learning
  • Visual Attention
  • Web Viewing


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