Original language | English (US) |
---|---|
Pages (from-to) | 9-12 |
Number of pages | 4 |
Journal | The healthcare strategist |
Volume | 2 |
Issue number | 11 |
State | Published - Nov 1998 |
Externally published | Yes |
Using 'pull' marketing to create brand dominance at the service line level.
R. Feldman, G. Reichard
Research output: Contribution to journal › Article › peer-review