Ways for pharmacists to become involved in sports pharmacy are discussed, and a university-based sports pharmacy program is described. Sports pharmacy encompasses treating athletic injuries, distributing drugs and sports- related supplies, counseling patients, and monitoring therapeutic outcomes, along with educating athletes, trainers, and others about drug use and abuse. Pharmacists can contribute their expertise by presenting information at schools, health clubs, and other exercise-related organizations. They can serve on drug-testing crews at collegiate athletic events. Pharmacists can also provide supplies and services to schools or athletic facilities; ideally, this could be a contractual arrangement to provide comprehensive pharmaceutical care. A sports pharmacy program was implemented at the University of North Carolina at Chapel Hill in 1980. Pharmacists provide drug therapy monitoring and patient education to all patients at the school; patients' level of athletic activity is taken into consideration. Pharmacists also ensure proper use, storage, and distribution of drugs kept in clinics, training rooms, and sports medicine travel bags, as well as identifying and providing drugs and supplies that might be needed at an off-campus event. They provide in service education to athletic trainers and physicians. The program has improved patient outcomes and helped to ensure adequate drug supplies and minimum waste. There are numerous opportunities for practitioners to become involved in sports pharmacy. A university-based sports pharmacy program improved the care of student athletes and helped contain drug costs.