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Trust in prescription drug brand websites: Website trust cues, attitude toward the website, and behavioral intentions
Jisu Huh
, Wonsun Shin
Hubbard School of Journalism and Mass Communication
Research output
:
Contribution to journal
›
Article
›
peer-review
18
Scopus citations
Overview
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Social Sciences
Nonprofit Organizations
100%
Consumers
100%
Attitudes
100%
Drugs
100%
Prescription
100%
Consumer Attitude
20%
Investigation
10%
Attention
10%
Advertising
10%
Conceptual Framework
10%
Information Sources
10%
Consumer Information
10%
Psychology
Attitudes
100%
Websites
100%
Intention
100%
Trust
100%
Attention
7%
Conceptual Framework
7%