The Variability of U.S. Women’s Plus Size Product Sizing and Self-Identified Size 18 Bodies

Susan L. Sokolowski; Linsey Griffin; Jessie Silbert

doi:10.1007/978-3-030-20470-9_15

The Variability of U.S. Women’s Plus Size Product Sizing and Self-Identified Size 18 Bodies

Susan L. Sokolowski, Linsey Griffin, Jessie Silbert

Apparel Design

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

1 Scopus citations

Abstract

In 2016, the apparel market value for plus sizes in the U.S., was estimated at 20.4 billion dollars. As there is a lack of accessible measurement and sizing standardization in the U.S. for this body type, retailers have developed their own unique systems. This pilot study will explore how a sample of 65 plus size women, through 3D body scans, fit into the top U.S. retailer’s measures and sizes. The retailers investigated, included: Walmart, Kohl’s, JC Penney, Target, Macy’s and Lane Bryant. The findings established that none of the retailers are meeting the needs of the plus size body. Future research must consider methods to improve access to measurements, apparel sizing and product development for this growing demographic.

Original language	English (US)
Title of host publication	Advances in Interdisciplinary Practice in Industrial Design - Proceedings of the AHFE International Conference on Interdisciplinary Practice in Industrial Design, 2019
Editors	Cliff Sungsoo Shin
Publisher	Springer Verlag
Pages	124-133
Number of pages	10
ISBN (Print)	9783030204693
DOIs	https://doi.org/10.1007/978-3-030-20470-9_15
State	Published - 2020
Event	AHFE International Conference on Interdisciplinary Practice in Industrial Design, 2019 - Washington D.C., United States Duration: Jul 24 2019 → Jul 28 2019

Publication series

Name	Advances in Intelligent Systems and Computing
Volume	968
ISSN (Print)	2194-5357
ISSN (Electronic)	2194-5365

Conference

Conference	AHFE International Conference on Interdisciplinary Practice in Industrial Design, 2019
Country/Territory	United States
City	Washington D.C.
Period	7/24/19 → 7/28/19

Bibliographical note

Publisher Copyright:
© 2020, Springer Nature Switzerland AG.

Keywords

Apparel
Fit
Plus size U.S. women
Sizing systems

Publisher link

10.1007/978-3-030-20470-9_15

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Cite this

Sokolowski, S. L., Griffin, L., & Silbert, J. (2020). The Variability of U.S. Women’s Plus Size Product Sizing and Self-Identified Size 18 Bodies. In C. S. Shin (Ed.), Advances in Interdisciplinary Practice in Industrial Design - Proceedings of the AHFE International Conference on Interdisciplinary Practice in Industrial Design, 2019 (pp. 124-133). (Advances in Intelligent Systems and Computing; Vol. 968). Springer Verlag. https://doi.org/10.1007/978-3-030-20470-9_15

The Variability of U.S. Women’s Plus Size Product Sizing and Self-Identified Size 18 Bodies. / Sokolowski, Susan L.; Griffin, Linsey; Silbert, Jessie.
Advances in Interdisciplinary Practice in Industrial Design - Proceedings of the AHFE International Conference on Interdisciplinary Practice in Industrial Design, 2019. ed. / Cliff Sungsoo Shin. Springer Verlag, 2020. p. 124-133 (Advances in Intelligent Systems and Computing; Vol. 968).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

Sokolowski, SL, Griffin, L & Silbert, J 2020, The Variability of U.S. Women’s Plus Size Product Sizing and Self-Identified Size 18 Bodies. in CS Shin (ed.), Advances in Interdisciplinary Practice in Industrial Design - Proceedings of the AHFE International Conference on Interdisciplinary Practice in Industrial Design, 2019. Advances in Intelligent Systems and Computing, vol. 968, Springer Verlag, pp. 124-133, AHFE International Conference on Interdisciplinary Practice in Industrial Design, 2019, Washington D.C., United States, 7/24/19. https://doi.org/10.1007/978-3-030-20470-9_15

Sokolowski SL, Griffin L, Silbert J. The Variability of U.S. Women’s Plus Size Product Sizing and Self-Identified Size 18 Bodies. In Shin CS, editor, Advances in Interdisciplinary Practice in Industrial Design - Proceedings of the AHFE International Conference on Interdisciplinary Practice in Industrial Design, 2019. Springer Verlag. 2020. p. 124-133. (Advances in Intelligent Systems and Computing). doi: 10.1007/978-3-030-20470-9_15

Sokolowski, Susan L. ; Griffin, Linsey ; Silbert, Jessie. / The Variability of U.S. Women’s Plus Size Product Sizing and Self-Identified Size 18 Bodies. Advances in Interdisciplinary Practice in Industrial Design - Proceedings of the AHFE International Conference on Interdisciplinary Practice in Industrial Design, 2019. editor / Cliff Sungsoo Shin. Springer Verlag, 2020. pp. 124-133 (Advances in Intelligent Systems and Computing).

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abstract = "In 2016, the apparel market value for plus sizes in the U.S., was estimated at 20.4 billion dollars. As there is a lack of accessible measurement and sizing standardization in the U.S. for this body type, retailers have developed their own unique systems. This pilot study will explore how a sample of 65 plus size women, through 3D body scans, fit into the top U.S. retailer{\textquoteright}s measures and sizes. The retailers investigated, included: Walmart, Kohl{\textquoteright}s, JC Penney, Target, Macy{\textquoteright}s and Lane Bryant. The findings established that none of the retailers are meeting the needs of the plus size body. Future research must consider methods to improve access to measurements, apparel sizing and product development for this growing demographic.",

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The Variability of U.S. Women’s Plus Size Product Sizing and Self-Identified Size 18 Bodies

Abstract

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Conference

Bibliographical note

Keywords

Publisher link

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