The social marketing of volunteerism: A functional approach

Mark Snyder, A. A. Stukas, E. G. Clary

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish
Title of host publicationHandbook of consumer psychology
EditorsC. Haugtvedt, P. Herr, F. Kardes
Place of PublicationMahwah, NJ
PublisherErlbaum
Pages959-979
StatePublished - 2008

Cite this

Snyder, M., Stukas, A. A., & Clary, E. G. (2008). The social marketing of volunteerism: A functional approach. In C. Haugtvedt, P. Herr, & F. Kardes (Eds.), Handbook of consumer psychology (pp. 959-979). Mahwah, NJ: Erlbaum.

The social marketing of volunteerism: A functional approach. / Snyder, Mark; Stukas, A. A.; Clary, E. G.

Handbook of consumer psychology. ed. / C. Haugtvedt; P. Herr; F. Kardes. Mahwah, NJ : Erlbaum, 2008. p. 959-979.

Research output: Chapter in Book/Report/Conference proceedingChapter

Snyder, M, Stukas, AA & Clary, EG 2008, The social marketing of volunteerism: A functional approach. in C Haugtvedt, P Herr & F Kardes (eds), Handbook of consumer psychology. Erlbaum, Mahwah, NJ, pp. 959-979.
Snyder M, Stukas AA, Clary EG. The social marketing of volunteerism: A functional approach. In Haugtvedt C, Herr P, Kardes F, editors, Handbook of consumer psychology. Mahwah, NJ: Erlbaum. 2008. p. 959-979
Snyder, Mark ; Stukas, A. A. ; Clary, E. G. / The social marketing of volunteerism: A functional approach. Handbook of consumer psychology. editor / C. Haugtvedt ; P. Herr ; F. Kardes. Mahwah, NJ : Erlbaum, 2008. pp. 959-979
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