The impact of interactivity and vividness on consumer escapism and intention to use a 3D virtual store

Bo Ra. Joo, Jennifer Huh, Juanjuan Wu

Research output: Contribution to conference › Paper › peer-review

Original language	English (US)
State	Published - Sep 2018
Event	Fashion and the Future of Design Symposium - St. Paul, United States Duration: Sep 1 2018 → Sep 30 2018

Symposium	Fashion and the Future of Design Symposium
Country/Territory	United States
City	St. Paul
Period	9/1/18 → 9/30/18

Find It

@conference{595eb1eed95041cc928acec9bfbdf8bc,

title = "The impact of interactivity and vividness on consumer escapism and intention to use a 3D virtual store",

author = "Joo, {Bo Ra.} and Jennifer Huh and Juanjuan Wu",

year = "2018",

month = sep,

language = "English (US)",

note = "Fashion and the Future of Design Symposium ; Conference date: 01-09-2018 Through 30-09-2018",

}