The Effects of a Negative Travel Experience on Tourists' Decisional Behavior

Anna Pavesi, William Gartner, Basak Denizci-Guillet

Research output: Contribution to journalArticle

5 Scopus citations

Abstract

This study examines the influence of a negative experience at a destination on tourists by identifying its effects on individuals' judgment. Empirical evidence of the tangible effects of a single travel experience on individuals' decision-making is lacking. Prospect theory and negativity bias theory are introduced for theoretical support. The ratings of generally important criteria for destination selection and the evaluation of the destination on those criteria were collected before and after visitation. A mean comparison showed that the effects of a single travel experience are tangible and affect tourists' future decisional behavior intentions by contributing to shaping the individuals' destination selection criteria.

Original languageEnglish (US)
Pages (from-to)423-433
Number of pages11
JournalInternational Journal of Tourism Research
Volume18
Issue number5
DOIs
StatePublished - Jan 1 2016

Keywords

  • Albania
  • destination selection criteria
  • negative past travel experience
  • negativity bias theory
  • prospect theory
  • tourist decisional behavior

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