The customer is king: culture-based unintended consequences of modern marketing

Keyphrases

• King 100%
• Service Provider 100%
• Unintended Consequences 100%
• Modern Marketing 100%
• Culture-based 100%
• Power Differential 66%
• Eastern Culture 33%
• Generated Power 16%
• Cultural Contexts 16%
• South Korea 16%
• Hierarchical Structure 16%
• Canada 16%
• Adverse Impact 16%
• Survey Questions 16%
• Social Impact 16%
• Design Methodology 16%
• Sources of Stress 16%
• Power Source 16%
• Customer Service 16%
• Service Context 16%
• Social Hierarchy 16%
• Service Managers 16%
• High Power Distance 16%
• Sense of Entitlement 16%
• Marketing philosophy 16%
• Service Scenario 16%
• Western Experience 16%
• Across Cultures 16%

Social Sciences

• Service Provider 100%
• Eastern Culture 33%
• Best Practice 16%
• Cultural Context 16%
• Predisposition 16%
• Power Distance 16%
• Canada 16%
• Sense of Entitlement 16%
• South Korea 16%