TY - JOUR
T1 - Strategic planning
T2 - Big wins and small wins
AU - Bryson, John M
PY - 1988
Y1 - 1988
N2 - Strategic planning is often associated with radical organizational shifts. Sometimes, these are in response to rapid changes in the environment. Frequently, however, they are a result of changes in management values and style. There may, however, be circumstances when going for a series of small wins is a more appropriate strategy than going for one big win.
AB - Strategic planning is often associated with radical organizational shifts. Sometimes, these are in response to rapid changes in the environment. Frequently, however, they are a result of changes in management values and style. There may, however, be circumstances when going for a series of small wins is a more appropriate strategy than going for one big win.
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U2 - 10.1080/09540968809387483
DO - 10.1080/09540968809387483
M3 - Article
AN - SCOPUS:84950648454
SN - 0954-0962
VL - 8
SP - 11
EP - 15
JO - Public Money and Management
JF - Public Money and Management
IS - 3
ER -