Safeguarding investments in asymmetric interorganizational relationships: Theory and evidence

Mani R. Subramani, N. Venkatraman

Research output: Contribution to journalArticle

233 Scopus citations

Abstract

We model the governance strategies adopted by suppliers to safeguard relationship-specific investments in asymmetric interorganizational relationships using two dimensions: quasi integration and joint decision making. Data from a field study of 211 supplier-retailer relationships support the research model. Domain knowledge specificity arising from relationship-specific intellectual capital investments emerges as the most influential determinant of governance. The results provide preliminary but powerful evidence of the value of intangible assets in interorganizational relationships.

Original languageEnglish (US)
Pages (from-to)46-62
Number of pages17
JournalAcademy of Management Journal
Volume46
Issue number1
DOIs
StatePublished - Feb 2003

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