“Run forrest run!”: Measuring the impact of app-enabled performance and social feedback on running performance

Yash Babar, Jason Chan, Ben Choi

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

Exercise tracking apps offer a novel and powerful channel to deliver behavioral interventions at a massive scale. As thousands of fitness tracking solutions emerge, the lack of systematic research quantifying their effectiveness on exercise outcomes becomes more prominent. Drawing on the motivation literature, this paper elucidates the effects of app-enabled motivation on fitness improvement. Specifically, this study examines the two most common forms of feedback available to users of exercise tracking apps, namely performance feedback and social feedback. The results of our field experiment reveal strong evidence that performance feedback and social feedback motivate fitness improvement. Furthermore, whereas the effect of social feedback diminishes over time, the effect of performance feedback remains resilient. There theoretical and practical implications of the findings are discussed.

Original languageEnglish (US)
Title of host publicationProceedings of the 22nd Pacific Asia Conference on Information Systems - Opportunities and Challenges for the Digitized Society
Subtitle of host publicationAre We Ready?, PACIS 2018
EditorsMotonari Tanabu, Dai Senoo
PublisherAssociation for Information Systems
ISBN (Electronic)9784902590838
StatePublished - 2018
Event22nd Pacific Asia Conference on Information Systems - Opportunities and Challenges for the Digitized Society: Are We Ready?, PACIS 2018 - Yokohama, Japan
Duration: Jun 26 2018Jun 30 2018

Publication series

NameProceedings of the 22nd Pacific Asia Conference on Information Systems - Opportunities and Challenges for the Digitized Society: Are We Ready?, PACIS 2018

Conference

Conference22nd Pacific Asia Conference on Information Systems - Opportunities and Challenges for the Digitized Society: Are We Ready?, PACIS 2018
Country/TerritoryJapan
CityYokohama
Period6/26/186/30/18

Bibliographical note

Publisher Copyright:
© PACIS 2018.

Keywords

  • Feedback
  • Field experiment
  • Social facilitation
  • Sub-goals

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