Role of complementarities in technology adoption: The case of DVD players

Pinar Karaca-Mandic

doi:10.1007/s11129-011-9100-9

Role of complementarities in technology adoption: The case of DVD players

Pinar Karaca-Mandic

Health Policy and Management

Research output: Contribution to journal › Article › peer-review

6 Scopus citations

Abstract

This paper estimates complementarities between DVD player adoption and availability of content on DVD. We use household level quasi-panel data on adoption decisions of 47,893 unique households; monthly data on the availability of movies for rental on DVD at 140 different local regions, and monthly data on the number of movies released on DVD nationally. We focus on an early period after the technology launch (2000-2001), and estimate statistically and economically significant complementarities.

Original language	English (US)
Pages (from-to)	179-210
Number of pages	32
Journal	Quantitative Marketing and Economics
Volume	9
Issue number	2
DOIs	https://doi.org/10.1007/s11129-011-9100-9
State	Published - Jun 2011

Keywords

Complementarity
Diffusion
Indirect network effects
New technology

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10.1007/s11129-011-9100-9

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abstract = "This paper estimates complementarities between DVD player adoption and availability of content on DVD. We use household level quasi-panel data on adoption decisions of 47,893 unique households; monthly data on the availability of movies for rental on DVD at 140 different local regions, and monthly data on the number of movies released on DVD nationally. We focus on an early period after the technology launch (2000-2001), and estimate statistically and economically significant complementarities.",

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KW - Diffusion

KW - Indirect network effects

KW - New technology

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Role of complementarities in technology adoption: The case of DVD players

Abstract

Keywords

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