Abstract
Implicit preferences are malleable, but does that change last? We tested 9 interventions (8 real and 1 sham) to reduce implicit racial preferences over time. In 2 studies with a total of 6,321 participants, all 9 interventions immediately reduced implicit preferences. However, none were effective after a delay of several hours to several days. We also found that these interventions did not change explicit racial preferences and were not reliably moderated by motivations to respond without prejudice. Short-term malleability in implicit preferences does not necessarily lead to long-term change, raising new questions about the flexibility and stability of implicit preferences.
Original language | English (US) |
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Pages (from-to) | 1001-1016 |
Number of pages | 16 |
Journal | Journal of Experimental Psychology: General |
Volume | 145 |
Issue number | 8 |
DOIs | |
State | Published - Aug 1 2016 |
Externally published | Yes |
Bibliographical note
Publisher Copyright:© 2016 American Psychological Association.
Keywords
- Attitudes
- Implicit association test
- Implicit social cognition
- Malleability
- Racial prejudice