Prospecting for customers in the small employer market: The experience of arizona health care group

Jon B. Christianson; Chuan Fen Liu; Coleen M. Schmeder

doi:10.1300/J026v11n03_11

Prospecting for customers in the small employer market: The experience of arizona health care group

Jon B. Christianson, Chuan Fen Liu, Coleen M. Schmeder

Health Policy and Management

Research output: Contribution to journal › Article › peer-review

4 Scopus citations

Original language	English (US)
Pages (from-to)	125-144
Number of pages	20
Journal	Health Marketing Quarterly
Volume	11
Issue number	3-4
DOIs	https://doi.org/10.1300/J026v11n03_11
State	Published - Jan 1 1994

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@article{ceab0071d98b4d129bac33ef1f8418ef,

title = "Prospecting for customers in the small employer market: The experience of arizona health care group",

author = "Christianson, {Jon B.} and Liu, {Chuan Fen} and Schmeder, {Coleen M.}",

year = "1994",

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journal = "Health Marketing Quarterly",

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AU - Schmeder, Coleen M.

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JO - Health Marketing Quarterly

JF - Health Marketing Quarterly

IS - 3-4

ER -

Prospecting for customers in the small employer market: The experience of arizona health care group

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