Performance differentials between diversifying entrants and entrepreneurial start-ups: A complexity approach

Martin Ganco, Rajshree Agarwal

Research output: Contribution to journalReview articlepeer-review

72 Scopus citations

Abstract

We investigate the relationship between firms' entry characteristics and their subsequent performance as contingent on environmental turbulence and stage of industry life cycle by simulating industry as an NKC landscape. Diversifying entrants differ from entrepreneurial start-ups in terms of the complexity of their routines. We posit that diversifying entrants outperform entrepreneurial start-ups when turbulence is high. Further, learning - possible in later industry stages - disproportionately favors entrepreneurial start-ups.

Original languageEnglish (US)
Pages (from-to)228-252
Number of pages25
JournalAcademy of Management Review
Volume34
Issue number2
DOIs
StatePublished - Apr 2009

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