Keyphrases
Movie Sales
100%
Consumer Engagement
100%
Panel Vector Autoregression
100%
Online Media Coverage
100%
Social Media Posts
60%
Online News
40%
Media Coverage
40%
Information Search
40%
Facebook
20%
Significant Predictors
20%
Google
20%
Promoting Effect
20%
Online Media
20%
Twitter
20%
Online Social Media
20%
Media Activity
20%
Movie Industry
20%
Social Media Information
20%
Media Consumers
20%
Online News Media
20%
Mutual Effect
20%
Channel Strategy
20%
Marketing Effect
20%
Original Movie
20%
Post Engagement
20%
Social Sciences
Sales
100%
Online Media
100%
Online News
37%
New Media
12%
Facebook
12%
Economics, Econometrics and Finance
Autoregression
100%
Specific Industry
50%
Marketing
50%