Neuroeconomics: Implications for understanding the neurobiology of addiction

Michael L. Platt, Karli K. Watson, Ben Y Hayden, Stephen V. Shepherd, Jeffrey T. Klein

Research output: Chapter in Book/Report/Conference proceedingChapter

8 Scopus citations


Although still in the early stages, neuroeconomics-the union of ethology, economics, and neuroscience-offers a potentially powerful way to study the neural mechanisms underlying reward, punishment, and decision making, as well as the dysfunction of these systems in pathological conditions such as addiction. These neural processes interact in important ways with systems evaluating social context and uncertainty, and their study may lead to potent insights and testable predictions relevant to the neurobiology of addiction. Therefore, the neuroeconomic approach itself serves as a powerful new conceptual method that is likely to be critical for progress in understanding addictive behavior.

Original languageEnglish (US)
Title of host publicationAdvances in the Neuroscience of Addiction
PublisherCRC Press
Number of pages23
ISBN (Electronic)9781420007350
ISBN (Print)9780849373916
StatePublished - Jan 1 2010


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