Abstract
The objective of this study was to examine use, barriers, and opportunities for serving whole grains in independently operated Twin Cities restaurants. Twenty chefs from independent Twin Cities restaurants were interviewed about their menu design, perceptions, of and use of whole grain foods. Transcripts were independently coded and thematically analyzed by two researchers. Themes including menu design, advantages and disadvantages of using whole grains, chefs' perceived needs regarding whole grain promotion, types of whole grains used, and potential uses for whole grains are presented. This study addressed concepts relative to whole grain use in restaurants and potential research to help promote whole grain availability, use and consumption, along with future implications.
| Original language | English (US) |
|---|---|
| Pages (from-to) | 122-135 |
| Number of pages | 14 |
| Journal | Journal of Foodservice Business Research |
| Volume | 17 |
| Issue number | 2 |
| DOIs | |
| State | Published - Mar 2014 |
Keywords
- chefs
- culinary
- foodservice
- whole grains
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