Mass Media and Perceived and Objective Environmental Risk: Race and Place of Residence

Brendan R. Watson, Daniel Riffe, Lynsy Smithson-Stanley, Emily Ogilvie

Research output: Contribution to journalArticle

5 Citations (Scopus)

Abstract

Rural, non-White survey respondents face the greatest objective environmental risks in North Carolina, evidence that environmental injustice persists in rural parts of the state. Residents' perceived risks, however, are not significantly associated with their objective risks or demographic characteristics, contrary to what the Risk Information Seeking and Processing Model predicts. Rather, survey respondents' perceived risks, as well as their confidence to cope with local environmental problems, are shaped primarily by respondents' media use: watching local TV news increased perceived risks, whereas national TV news use and newspaper reading increased individuals' environmental self-efficacy. Exposure to environmental health risks, perceived risks, and environmental self-efficacy, however, did predict individuals' information seeking, a "gateway" to more substantive behaviors that may help residents cope with environmental problems where they live.

Original languageEnglish (US)
Pages (from-to)134-153
Number of pages20
JournalHoward Journal of Communications
Volume24
Issue number2
DOIs
StatePublished - Apr 1 2013

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place of residence
mass media
self-efficacy
environmental impact
news
resident
Health risks
Environmental risk
Mass media
health risk
newspaper
Perceived risk
confidence
Processing
evidence
Residents
Information seeking
News
Self-efficacy

Keywords

  • RISP model
  • environmental justice
  • environmental risk
  • news media
  • objective risk
  • online news
  • perceived risk

Cite this

Mass Media and Perceived and Objective Environmental Risk : Race and Place of Residence. / Watson, Brendan R.; Riffe, Daniel; Smithson-Stanley, Lynsy; Ogilvie, Emily.

In: Howard Journal of Communications, Vol. 24, No. 2, 01.04.2013, p. 134-153.

Research output: Contribution to journalArticle

Watson, Brendan R. ; Riffe, Daniel ; Smithson-Stanley, Lynsy ; Ogilvie, Emily. / Mass Media and Perceived and Objective Environmental Risk : Race and Place of Residence. In: Howard Journal of Communications. 2013 ; Vol. 24, No. 2. pp. 134-153.
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