Launching a Text Message Intervention to Assist Student Loan Borrowers with Repayment Decisions

Carrie L. Johnson, Suzanne Bartholomae, Joyce Serido, Mary Jo Katras, Erica Tobe

Research output: Contribution to journalArticlepeer-review

Abstract

Student loan debt has become a financial burden for many young adults in the United States. Previous research has found that many college student borrowers do not understand repayment terms and options. This multistate collaboration among Cooperative Extension Specialists sought to develop a way of supporting and informing recent college graduates on the process of student loan repayment. Text messaging was used as the intervention strategy. The purpose of this article is (i) to explain the process and methods of developing the student loan repayment text messaging campaign and (ii) present suggestions for someone interested in launching this type of intervention. Also, the article provides initial participation numbers across the nine land-grant universities that were participants in the intervention.

Original languageEnglish (US)
Pages (from-to)230-244
Number of pages15
JournalFamily and Consumer Sciences Research Journal
Volume48
Issue number3
DOIs
StatePublished - Mar 1 2020

Keywords

  • cooperative extension
  • financial education
  • intervention
  • student loan debt
  • student loan repayment
  • text messaging

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