Knowledge-sharing and influence in online social networks via viral marketing

Mani R. Subramani, Balaji Rajagopalan

Research output: Contribution to journalArticlepeer-review

266 Scopus citations

Fingerprint

Dive into the research topics of 'Knowledge-sharing and influence in online social networks via viral marketing'. Together they form a unique fingerprint.

Keyphrases

Social Sciences

Computer Science

Economics, Econometrics and Finance