Investigating the effect of color-coordinated product presentation on consumer impulsive buying in 3D and 2D interfaces

Ahmad Saquib Sina, Juanjuan Wu

Research output: Contribution to conference › Abstract › peer-review

Original language	English (US)
State	Published - Oct 2019
Event	2019 International Textile and Apparel Association annual conference - Las Vegas, United States Duration: Oct 25 2019 → Oct 29 2019

Conference	2019 International Textile and Apparel Association annual conference
Country/Territory	United States
City	Las Vegas
Period	10/25/19 → 10/29/19

Find It

@conference{c4f1a9d571d2490a89e6e1d0deca4a8b,

title = "Investigating the effect of color-coordinated product presentation on consumer impulsive buying in 3D and 2D interfaces",

author = "Sina, {Ahmad Saquib} and Juanjuan Wu",

year = "2019",

month = oct,

language = "English (US)",

note = "2019 International Textile and Apparel Association annual conference ; Conference date: 25-10-2019 Through 29-10-2019",

}