Framing Health Messages to Promote Behavior: When to Use Them and Why

Alexander J. Rothman, J. A. Updegraff

Research output: Chapter in Book/Report/Conference proceedingChapter

Original languageEnglish
Title of host publicationPerspectives on framing
EditorsG. Keren
Place of PublicationNew York, NY
PublisherPsychology Press
Pages257-278
StatePublished - 2011

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