Fair Game: Using Simulators to Change Likelihood of Distracted Driving at the Minnesota State Fair

Edward Downs, Anthony Limperos, Stuart Strange, Will Schultz, Annika Engberg, Trish Oyaas, Daniel Gala, Nikki R. Bloom, Kellen Bloom, Katrina Harpster, Xinyue Liu, Noah Petters

Research output: Contribution to journalArticlepeer-review

Abstract

Distracted driving is a problem on U.S. roadways. Strategic campaigns have tried to curb this behavior with varying success. Researchers are examining how distracted-driving simulators might be useful in helping to combat this epidemic. Participants (N = 193) took part in a pretest/posttest, between-subjects field experiment where they were randomly assigned to one of five video game driving simulation scenarios (e.g., texting/talking/two combo conditions/distraction-free). Results indicated that participants texting during simulation committed more crashes, fog line crossings, and speed infractions than those talking and those who were not distracted. Further, results indicated that the simulation experience led to reports of being less likely to drive distracted in the future.

Original languageEnglish (US)
Pages (from-to)121-130
Number of pages10
JournalCommunication Research Reports
Volume35
Issue number2
DOIs
StatePublished - Mar 15 2018

Keywords

  • Distracted Driving
  • Likelihood Change
  • Simulation
  • Video Game

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