Keyphrases
Corporate Social Responsibility
100%
Public Response
100%
Social Media Features
100%
Social Media Effects
100%
Social Cues
45%
Message Source
27%
Facebook
18%
Social Responsibility
9%
Consumer Response
9%
Social Media
9%
Scholarly Attention
9%
Design Methodology
9%
Source Type
9%
Word-of-mouth Intentions
9%
Campaign Strategy
9%
Social Cause
9%
Factorial Experimental Design
9%
Facebook Users
9%
Public Relations Practitioners
9%
Corporate Managers
9%
Ad Format
9%
Engineering
Limitations
100%
Design of Experiments
100%
Main Effect
100%
Computer Science
Facebook
100%
Practical Implication
33%
Design Experiment
33%
Campaign Strategy
33%
Social Sciences
Corporate Social Responsibility
100%
Facebook
27%
Public Relations
9%
Social Responsibility
9%
Economics, Econometrics and Finance
Corporate Social Responsibility
100%
Social Responsibility
9%