Effects of different dimensions of corporate social responsibility on corporate financial performance in tourism-related industries

Yuhei Inoue, Seoki Lee

Research output: Contribution to journalArticlepeer-review

294 Scopus citations

Abstract

Although the stakeholder framework proposes the multidimensionality of corporate social responsibility (CSR) (Clarkson, 1995), previous research has yet to investigate the relationship between certain dimensions of CSR and corporate financial performance (CFP) in tourism-related industries. The purpose of this study was to disaggregate CSR into five dimensions based on corporate voluntary activities for five primary stakeholder issues: (1) employee relations, (2) product quality, (3) community relations, (4) environmental issues, and (5) diversity issues, and examine how each dimension would affect financial performance among firms within four tourism-related industries (airline, casino, hotel, and restaurant). While all CSR dimensions were proposed to have positive financial effects, results revealed that each dimension had a differential effect on both short-term and future profitability and that such financial impacts varied across the four industries. The findings can provide tourism managers with insights into which dimensions of CSR activities would improve their companies' financial performance.

Original languageEnglish (US)
Pages (from-to)790-804
Number of pages15
JournalTourism Management
Volume32
Issue number4
DOIs
StatePublished - Aug 2011

Keywords

  • Corporate social responsibility
  • Corporate strategy
  • Financial performance
  • Stakeholder theory
  • Tourism industry

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