Effects of background color and color coordinated product displays on consumer satisfaction and purchase intention

Ahmad Saquib Sina, Juanjuan Wu

Research output: Contribution to conference › Abstract › peer-review

Original language	English (US)
State	Published - Sep 26 2019
Event	Fashion and Active Aging Joint Symposium - Saint paul, United States Duration: Sep 26 2019 → Sep 28 2019

Conference	Fashion and Active Aging Joint Symposium
Country/Territory	United States
City	Saint paul
Period	9/26/19 → 9/28/19

Find It

@conference{0efaee50ed0347c781ec8d5cb1db0f34,

title = "Effects of background color and color coordinated product displays on consumer satisfaction and purchase intention",

author = "Sina, {Ahmad Saquib} and Juanjuan Wu",

year = "2019",

month = sep,

day = "26",

language = "English (US)",

note = "Fashion and Active Aging Joint Symposium ; Conference date: 26-09-2019 Through 28-09-2019",

}