Digital Storytelling: Communication for Greater Impact

Research output: Contribution to conferenceOther

Abstract

Through effective marketing, libraries gain increased visibility and recognition for their work, resulting in additional support and greater latitude to develop innovative services. This course introduces a “digital storytelling lifecycle model” that provides practical tips and tricks to leverage marketing efforts and make the most of limited resources.
Original languageEnglish (US)
StatePublished - May 19 2018
EventMedical Library Association Annual Meeting: Adapting Transforming Leading - Atlanta, United States
Duration: May 18 2018May 23 2018

Conference

ConferenceMedical Library Association Annual Meeting
CountryUnited States
CityAtlanta
Period5/18/185/23/18

Fingerprint

Marketing
Communication
Visibility

Keywords

  • Digital Storytelling
  • Communications
  • Marketing

Cite this

Aspinall, E. E. (2018). Digital Storytelling: Communication for Greater Impact. Medical Library Association Annual Meeting, Atlanta, United States.

Digital Storytelling: Communication for Greater Impact. / Aspinall, Erinn E.

2018. Medical Library Association Annual Meeting, Atlanta, United States.

Research output: Contribution to conferenceOther

Aspinall, EE 2018, 'Digital Storytelling: Communication for Greater Impact' Medical Library Association Annual Meeting, Atlanta, United States, 5/18/18 - 5/23/18, .
Aspinall EE. Digital Storytelling: Communication for Greater Impact. 2018. Medical Library Association Annual Meeting, Atlanta, United States.
Aspinall, Erinn E. / Digital Storytelling: Communication for Greater Impact. Medical Library Association Annual Meeting, Atlanta, United States.
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