Differences in the attractiveness of alternative rewards among industrial salespeople: Additional evidence

Neil M. Ford; Gilbert A. Churchill; Orville C. Walker

doi:10.1016/0148-2963(85)90035-9

Differences in the attractiveness of alternative rewards among industrial salespeople: Additional evidence

Neil M. Ford, Gilbert A. Churchill, Orville C. Walker

Marketing (CSOM)

Research output: Contribution to journal › Article › peer-review

9 Scopus citations

Original language	English (US)
Pages (from-to)	123-138
Number of pages	16
Journal	Journal of Business Research
Volume	13
Issue number	2
DOIs	https://doi.org/10.1016/0148-2963(85)90035-9
State	Published - Apr 1985

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@article{516f048577774dd48e79d8828318321c,

title = "Differences in the attractiveness of alternative rewards among industrial salespeople: Additional evidence",

author = "Ford, {Neil M.} and Churchill, {Gilbert A.} and Walker, {Orville C.}",

year = "1985",

month = apr,

doi = "10.1016/0148-2963(85)90035-9",

language = "English (US)",

volume = "13",

pages = "123--138",

journal = "Journal of Business Research",

issn = "0148-2963",

publisher = "Elsevier Inc.",

number = "2",

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TY - JOUR

T1 - Differences in the attractiveness of alternative rewards among industrial salespeople

T2 - Additional evidence

AU - Ford, Neil M.

AU - Churchill, Gilbert A.

AU - Walker, Orville C.

PY - 1985/4

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VL - 13

SP - 123

EP - 138

JO - Journal of Business Research

JF - Journal of Business Research

IS - 2

ER -

Differences in the attractiveness of alternative rewards among industrial salespeople: Additional evidence

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