Culture and Its Influence on Advertising: Misguided Framework, Inadequate Comparative Design and Dubious Knowledge Claim: Misguided framework, inadequate comparative design and dubious knowledge claim

  • Tsan Kuo Chang
  • , Jisu Huh
  • , Kristine McKinney
  • , Sela Sar
  • , Wei Wei
  • , Adina Schneeweis

Research output: Contribution to journal › Article › peer-review

14 Scopus citations

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Social Sciences