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CORRIGENDUM: Willingness to Pay with Reference-dependent Preferences: A Comparative Analysis of Attribute-based and Alternative-based Approach (Journal of Agricultural and Applied Economics (2025) (1-19) DOI: 10.1017/aae.2024.37)

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Abstract

The authors have provided an update to Table 5, specifically concerning the loss aversion parameters, and the corresponding final paragraph of Section 4.5 that discusses this result. These changes are minor and do not affect any other estimations, the main results, or the conclusions of the paper. Original paragraph (last paragraph in Section 4.5): In addition, estimated loss aversion parameters greater than one indicated the degree to which consumers were averse to losses compared to gains. The loss aversion parameter was found to be highest for seed character, followed by taste. This suggests that consumers were particularly sensitive to potential losses associated with the seed character and exhibited a moderate level of aversion to losses in taste. It is interesting to note that participants to be risk-seeking regarding berry color though the effect was insignificant. Additionally, introducing attribute weights had little effect on the WTP estimation, similar as in the attribute-based model. However, it led to a decrease in the loss aversion parameter estimations, suggesting that attribute weightings addressed the relative importance of perceived losses and gains for different attributes. (Table presented).

Original languageEnglish (US)
JournalJournal of Agricultural and Applied Economics
DOIs
StateAccepted/In press - 2025

Bibliographical note

Publisher Copyright:
© The Author(s), 2025. Published by Cambridge University Press on behalf of Southern Agricultural Economics Association.

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