TY - JOUR
T1 - Corporate political strategy
T2 - A framework for understanding nonprofit strategy
AU - Bigelow, Barbara
AU - Stone, Melissa Middleton
AU - Arndt, Margarete
PY - 1996/9
Y1 - 1996/9
N2 - Nonprofit organizations operate in environments characterized by institutional demands for legitimacy. The authors argue that, given this environment, corporate political strategy is critical to a nonprofit's ability to achieve its goals, gain access to resources, and achieve a sustainable advantage. The authors develop this thesis by providing a conceptual argument that corporate political strategy is critical given the institutional nature of the environment, the conflicting demands of multiple stakeholders, and the role of the funder; and by providing contextual evidence of the role of corporate political strategy in nonprofit strategy.
AB - Nonprofit organizations operate in environments characterized by institutional demands for legitimacy. The authors argue that, given this environment, corporate political strategy is critical to a nonprofit's ability to achieve its goals, gain access to resources, and achieve a sustainable advantage. The authors develop this thesis by providing a conceptual argument that corporate political strategy is critical given the institutional nature of the environment, the conflicting demands of multiple stakeholders, and the role of the funder; and by providing contextual evidence of the role of corporate political strategy in nonprofit strategy.
UR - http://www.scopus.com/inward/record.url?scp=85015072912&partnerID=8YFLogxK
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U2 - 10.1002/nml.4130070105
DO - 10.1002/nml.4130070105
M3 - Article
AN - SCOPUS:85015072912
SN - 1048-6682
VL - 7
SP - 29
EP - 43
JO - Nonprofit Management and Leadership
JF - Nonprofit Management and Leadership
IS - 1
ER -