Content analysis of online co-design community interactions: A case study of crowd-sourced Threadless

Juanjuan Wu, Cara Damminga, Kim K Johnson, Hye-Young Kim

Research output: Contribution to journal › Article › peer-review

Original language	English (US)
Pages (from-to)	334-342
Journal	Journal of Global Academy of Marketing Science
Volume	20
Issue number	4
State	Published - 2010

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title = "Content analysis of online co-design community interactions: A case study of crowd-sourced Threadless",

author = "Juanjuan Wu and Cara Damminga and Johnson, {Kim K} and Hye-Young Kim",

year = "2010",

language = "English (US)",

volume = "20",

pages = "334--342",

journal = "Journal of Global Academy of Marketing Science",

number = "4",

}

TY - JOUR

T1 - Content analysis of online co-design community interactions: A case study of crowd-sourced Threadless

AU - Wu, Juanjuan

AU - Damminga, Cara

AU - Johnson, Kim K

AU - Kim, Hye-Young

PY - 2010

Y1 - 2010

M3 - Article

VL - 20

SP - 334

EP - 342

JO - Journal of Global Academy of Marketing Science

JF - Journal of Global Academy of Marketing Science

IS - 4

ER -