Consumer preferences for drug information after direct-to-consumer advertising

William R. Doucette, Jon C. Schommer

Research output: Contribution to journalArticlepeer-review

Fingerprint

Dive into the research topics of 'Consumer preferences for drug information after direct-to-consumer advertising'. Together they form a unique fingerprint.

Keyphrases

Social Sciences

Pharmacology, Toxicology and Pharmaceutical Science

Economics, Econometrics and Finance