ChatGPT, AI Advertising, and Advertising Research and Education

Jisu Huh; Michelle R. Nelson; Cristel Antonia Russell

doi:10.1080/00913367.2023.2227013

ChatGPT, AI Advertising, and Advertising Research and Education

Jisu Huh, Michelle R. Nelson, Cristel Antonia Russell

Hubbard School of Journalism and Mass Communication

Research output: Contribution to journal › Editorial › peer-review

42 Scopus citations

Original language	English (US)
Pages (from-to)	477-482
Number of pages	6
Journal	Journal of Advertising
Volume	52
Issue number	4
DOIs	https://doi.org/10.1080/00913367.2023.2227013
State	Published - 2023

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10.1080/00913367.2023.2227013

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@article{018badc95c004f8a90b91e90416a8a2f,

title = "ChatGPT, AI Advertising, and Advertising Research and Education",

author = "Jisu Huh and Nelson, {Michelle R.} and Russell, {Cristel Antonia}",

year = "2023",

doi = "10.1080/00913367.2023.2227013",

language = "English (US)",

volume = "52",

pages = "477--482",

journal = "Journal of Advertising",

issn = "0091-3367",

publisher = "M.E. Sharpe Inc.",

number = "4",

}

TY - JOUR

T1 - ChatGPT, AI Advertising, and Advertising Research and Education

AU - Huh, Jisu

AU - Nelson, Michelle R.

AU - Russell, Cristel Antonia

PY - 2023

Y1 - 2023

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U2 - 10.1080/00913367.2023.2227013

DO - 10.1080/00913367.2023.2227013

M3 - Editorial

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SN - 0091-3367

VL - 52

SP - 477

EP - 482

JO - Journal of Advertising

JF - Journal of Advertising

IS - 4

ER -

ChatGPT, AI Advertising, and Advertising Research and Education

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