Abstract
This article is the memoir of an IBM salesman working in the Data Processing Division, 1974-1981. This was a Golden Age for account management, sales of mainframes, all during the period of IBM's antitrust suit. The author provides insights into the operations and culture of IBM's sales history.
Original language | English (US) |
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Article number | 6617634 |
Pages (from-to) | 32-47 |
Number of pages | 16 |
Journal | IEEE Annals of the History of Computing |
Volume | 35 |
Issue number | 4 |
DOIs | |
State | Published - Oct 2013 |
Externally published | Yes |
Keywords
- 4300s
- IBM Data Processing Division
- IBM marketing representative
- IBM sales plan
- System 370
- branch offices
- field engineers
- systems engineers