Appealing to Motivation to Change Attitudes, Intentions, and Behavior: A Systematic Review and Meta-Analysis of 702 Experimental Tests of the Effects of Motivational Message Matching on Persuasion

Keven Joyal-Desmarais, Alexandra K. Scharmer, Molly K. Madzelan, Jolene V. See, Alexander J. Rothman, Mark Snyder

Research output: Contribution to journal › Article › peer-review

55 Scopus citations

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Computer Science

Psychology