A Review of Cognitive Development Theory and Research and the Implication for Research On Children's Responses To Television

Daniel B. Wackman, Ellen Wartella

Research output: Contribution to journalReview article

28 Scopus citations

Abstract

This review considers the general nature of cognitive development theories. It describes a number of cognitive structures specified by various cognitive development theorists, discusses research investigating these structures, and presents research on children's responses to television and television advertising which has utilized the various structures. It also discusses some general implications of using the cognitive development approach for research on children's responses to television.

Original languageEnglish (US)
Pages (from-to)203-224
Number of pages22
JournalCommunication Research
Volume4
Issue number2
DOIs
StatePublished - Apr 1977

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