A causal synthesis of sociological and psychological models of American voting behavior

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A path model of the presidential vote involving social variables, party identification, issue orientations, and candidate evaluations is estimated using samples from the 1964 and 1968 elections. Social effects on voting behavior are channeled almost completely through party identification, which has the largest direct effect on the vote. Indirect effects of party identification through candidate evaluations are considerably larger than through issue orientations. The models for both years reveal similar effects, although issues and candidates were more important determinants of the vote in 1964.

Original languageEnglish (US)
Pages (from-to)92-101
Number of pages10
JournalSocial Forces
Issue number1
StatePublished - Sep 1974


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