Survey Research and Artificial Intelligence: What Have We Learned Thus Far?

Review of a survey research center's learnings from 2024-2025 regarding where artificial intelligence has been useful and where it is still in its infancy in terms of being useful for higher education survey research.

The pro's and con's of using artificial intelligence in a survey research center

Artificial intelligence using both Gemini and Microsoft Co-Pilot has been useful for project management, editing email content, and creating timelines within survey research. Using artificial intelligence for quantitative or qualitative analysis has not been useful nor has it been useful for certain types of questionairre design.