Hye-Young Kim

Associate Professor

Accepting PhD Students

20052019
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Personal profile

Research interests

  • Retail management
  • consumer behavior

Fingerprint The Fingerprint is created by mining the titles and abstracts of the person's research outputs and projects/funding awards to create an index of weighted terms from discipline-specific thesauri.

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Research Output 2005 2019

通过品牌体验、认知愉悦和购物享受提高消费者满意度和零售惠顾: 生活方式和以产品为中心的展示之间的比较

Translated title of the contribution: Enhancing consumer satisfaction and retail patronage through brand experience, cognitive pleasure, and shopping enjoyment: A comparison between lifestyle and product-centric displaysSina, A. S. & Kim, H-Y., Apr 3 2019, In : Journal of Global Fashion Marketing. 10, 2, p. 129-144 16 p.

Research output: Contribution to journalArticle

clientelism
Display devices
Marketing
experience
marketing
2 Citations (Scopus)

Consumer need for mobile app atmospherics and its relationships to shopper responses

Lee, Y. & Kim, H-Y., Jan 1 2018, (Accepted/In press) In : Journal of Retailing and Consumer Services. 51, p. 437-442 6 p.

Research output: Contribution to journalArticle

Entertainment
Shopping orientation
Shopping
Apparel
Reuse

Hmong-owned small businesses in Minnesota: Implications for Extension educators and program developers

Kim, H-Y., Im, H., Lee, Y. & Park, M., 2018, In : Journal of Human Sciences and Extension. 6, 3, p. 216-231 16 p.

Research output: Contribution to journalArticle

Predicting consumer intention to purchase clothing products made from sustainable fabrics: Implications for the fast-fashion industry

Kim, H-Y., Divita, L. & Yoo, J-J., 2018, In : Clothing Cultures. 5, 1, p. 47--60 108 p.

Research output: Contribution to journalArticle

1 Citation (Scopus)
Luxury
Social media marketing
Luxury brands
Psychological
Social media

Press/Media