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Personal profile

Research interests

  • online auctions
  • gamification
  • crowdfunding
  • Social Networks

Fingerprint The Fingerprint is created by mining the titles and abstracts of the person's research outputs and projects/funding awards to create an index of weighted terms from discipline-specific thesauri.

  • 2 Similar Profiles
Marketing Engineering & Materials Science
Information systems Engineering & Materials Science
Association rules Engineering & Materials Science
Sales Engineering & Materials Science
Search engines Engineering & Materials Science
Application programs Engineering & Materials Science
Costs Engineering & Materials Science
Augmented reality Engineering & Materials Science

Network Recent external collaboration on country level. Dive into details by clicking on the dots.

Research Output 2001 2019

Economic Analysis of Reward Advertising

Guo, H., Zhao, X., Hao, L. & Liu, D., Jan 1 2019, In : Production and Operations Management.

Research output: Contribution to journalArticle

Economic analysis
Application programs
Marketing
Sales
Costs
2 Citations (Scopus)

Product engagement and identity signaling: The role of likes in social commerce for fashion products

Xu, P. & Liu, D., Mar 1 2019, In : Information and Management. 56, 2, p. 143-154 12 p.

Research output: Contribution to journalArticle

Observational learning
Commerce
Social influence

Interleaved learning: A design science approach and field experiment

Li, T., Liu, D., Wang, Y. & Xu, S. X., Jan 1 2018, International Conference on Information Systems 2018, ICIS 2018. Association for Information Systems, (International Conference on Information Systems 2018, ICIS 2018).

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Field Experiment
knowledge gap
experiment
science
learning strategy

Mobile augmented reality, product sales, and consumer evaluations: Evidence from a natural experiment

Xu, P., Liu, D. & Lee, J., Jan 1 2018, International Conference on Information Systems 2018, ICIS 2018. Association for Information Systems, (International Conference on Information Systems 2018, ICIS 2018).

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Augmented reality
Augmented Reality
sales
Sales
experiment
3 Citations (Scopus)

The Role of Provision Points in Online Crowdfunding

Burtch, G., Hong, Y. & Liu, D., Jan 2 2018, In : Journal of Management Information Systems. 35, 1, p. 117-144 28 p.

Research output: Contribution to journalArticle

Association reactions
Provision point
Capital accumulation
Fund raising
Entrepreneurs