Baby Boomers’ Online Shopping Intentions: An Integrated Model of the Technology Acceptance Model and Theory of Planned Behavior

  • Marilyn Bruin (Author)
  • Wu, J. (Author)
  • Sanga Song (Speaker)

Activity: Talk types › Submitted presentation or panel

PeriodMar 2017 → …
Event title2017 ACRA annual meeting
Event typeConference
SponsorAmerican Collegiate Retailing Association
LocationMinneapolis, United States, MinnesotaShow on map